Four Steps To Becoming a Millionaire (Does Not Include Hard Work!)

Becoming a Millionaire (Does Not Include Hard Work!)

Maximizing your greatness and business potential begins with you. 

And that's one of the most extensive fun facts out there. All you've ever had to do to maximize your potential in any realm of life, especially in business, is be you. An excellent illustration of how this works is the apple tree. The most crucial factor an apple tree needs to grow is, first, being an apple tree. Therefore, once you have identified your true roots and genuine purpose, you will begin to bear fruit as you should.

Knowing and being your authentic self is step one. 

Step 2 is following the principles that guide the path to business success. And another fun fact is that these principles are based on biblical principles! 

The bible is a book that highlights business in its Old and New Testaments. You can also see many lessons God teaches His people to apply heavily in the business.

An excellent example is, first of all, innovation. The first thing God tells us about Himself in the bible is, "In the beginning, God created the heavens and the earth." The first thing God tells us about God is that He's creative. Innovation: that means you create something that the marketplace is looking for or that the marketplace desperately needs. You find a hole in the marketplace and fill it with something the marketplace will love. 

See how the bible teaches these principles for maximizing your business potential right from the jump? I bet you do! So now, let's jump into the 4 bible-based ways to grow a million-dollar business for yourself today!

1. Lead Generation.

Every good business person needs to learn how to create great lead generation offers. Prospecting is a waste of time, regardless of what you may sell. Prospecting is you try to find people to sell stuff. 

Instead of asking, "How do I find people to sell my stuff to?" you should ask, "How do I make myself findable for people who already want to buy what I have to sell?"


If you can make yourself more findable for people who want to buy your product, you won't have to look for people and talk them into buying what you're selling. Doing this cuts you through the business function of marketing: the art and science of discovering and developing in other people a desire for more and more of your product, service, or opportunity.

So how do you make yourself more findable for people who already want to buy what you want to sell? The truth is that these people already exist in thousands worldwide; they don't know your product exists yet. It would be best if you created better and more lead generation offers. The more great leads you have, the more sales conversions your business will likely make.

2. Core Product Offers.

Your core product is the main thing you sell. But the problem with most businesses is that they believe the only thing they sell is their core product. However, your core product should only be one of the things you sell because every solution we create for the marketplace creates new problems.

A good example is a phone purchase. When a person buys a phone, they also need a screen protector and a phone case; they may also want to buy a pop socket. There are also apps, e-books, etc., that the person buys for the inside of their phone. Thus, the solution of a phone created a whole new world of problems that needed to be solved.

How far you can scale your business by offering solutions to these problems depends on how well you can execute these next two steps.

And note: when placing a price on and marketing your product, always focus on the core value your product imparts. Avoid marketing the value of your core products as:

  • The amount; e.g., how many workbooks or videos your buyers get from their purchase.
  • Your production process.
  • Your person, e.g., the time you spend teaching an online course.
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3. Premium Value Offers.


The goal of applying these business principles is to sell not only your core product but also premium value products (products of a higher value than your customers will be willing to pay more for) as well as continuity offers.

Let's face it. If you sell a program that teaches people skills like basic programming, someone else will always be selling something more premium and of a higher value, e.g., a course for advanced programming. Your customers would love to learn this skill after an introductory course, so why leave it to someone else to profit from this demand?

That is where the essence of selling a premium value product or having a premium value offer at hand comes to play. Nobody expects the best things to be cheap. And nobody will believe that you're the best if you're cheap. The principle of a premium value offer lies in this philosophy. Thus, it would be best if you also sold a premium offer alongside your core product because there will always be customers that want to reach for the best. And your premium offer is your supply response to this premium demand, effectively generating more income for your business.

4. Continuity Offers.

A continuity offer is something that you sell once, but people pay you over and over again. Everyone loves recurring income, which is something every business can benefit from this. Hence, it would be best if you had offers or products that your customers will automatically need in the future to enable them to keep using your core product. They will continuously have to pay for these offers to keep getting value.

An example is a membership program.

This system you can easily incorporate into your business, offering values like discounts, the convenience of a product subscription (major businesses like Fenty do this), subsidized delivery, etc. All a customer needs to do is pay for this continuity offer to keep receiving these perks. That instantly guarantees you income for up to months, and it's a great way to convert your leads into more sales!

Note that whichever product or offer you provide to people (core, premium value, or continuity), what matters most and will guarantee your business's longevity is what results in people will genuinely get from buying your offer. Therefore, as you avoid underestimating your value, you must avoid overpricing what you sell. That is a scam that people will easily detect in no time, killing the credibility of your business.

Conclusion.

Hard work isn't essentially the key to success. The key to success is to work on the principles. If you work with these principles, these principles will work for you. And if you work against them, they will work against you. So now, you know what you must do to become the millionaire of your dreams. It simply starts with you!


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